Why You Shouldn’t Pay High Fees When Your Portfolio Doesn’t Perform

  • Open with a relatable question:
    “Would you pay a restaurant for a meal you didn’t enjoy? Then why pay hefty fees for an underperforming portfolio?”
  • Introduce the issue with traditional PMS:
    Many wealth management services charge high fixed fees, regardless of how well your money performs.
  • Briefly introduce Dezerv and how its approach changes this norm.

Section 1: The Problem with Traditional PMS Fee Structures

Key points to cover

  • Most PMS providers charge fixed annual fees (e.g., 1-2% of AUM) whether your investments grow or shrink, unlike the best portfolio management services prioritizing performance-based models.
  • In volatile or bear markets, clients pay high fees even when their portfolio is in the red or flat.
  • This can erode returns over time and discourage investors.
  • There is no absolute alignment between investor success and manager incentives.

Optional visual idea

 A comparison chart showing fixed fee vs performance-based fee over 3 years (flat, up, down market).

Section 2: Why Performance-Linked Fees Are the Future

Key points:

  • Aligns the interests of the wealth manager and the investor
  • Encourages responsible, strategic decision-making
  • Promotes long-term thinking instead of high-churn strategies
  • Builds transparency and trust

Pull quote

“If you grow, we grow. That’s how investment partnerships should work.”

Section 3: How Dezerv’s Fee Model Works

Highlight Dezerv’s unique structure

  • Charges up to 10% of profits only under its flagship ERS (Expert-Recommended Strategy)
  • Fees are charged only when clients earn profits
  • No repeated charges on the same profit—Dezerv only charges once for a particular gain
  • There is no lock-in period & no exit load charged by Dezerv (clarify that AMCs may still apply exit loads)
  • Trackable with a wealth app, it is built for professionals who want performance, not promises

Optional sidebar:

No fixed fees Charged once per profit Transparent reporting

Section 4: The Long-Term Impact on Your Wealth

  • How minimizing unnecessary fees improves compounding
  • Simple math: Saving even 1-1.5% annually in fees can lead to significant gains over 10+ years
  • Smart investing is not just about where you invest but how you’re charged for it

Section 5: Questions to Ask Before You Pay Any Portfolio Fees

  • Is the fee performance linked or fixed?
  • What happens in a loss-making year?
  • Will I be charged again for the same profits?
  • Are there exit loads or lock-ins?
  • Is my financial advisor invested in my success?

Concluding Observations

  • Reiterate the core message:
    You shouldn’t have to pay high fees when your money isn’t working for you.
  • Encourage readers to look for modern, investor-first platforms like Dezerv, which reward performance, not just promises.
  • Invite them to explore Dezerv’s ERS strategy and speak to their RM for a personalized walkthrough.

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